I let my boyfriend use this pillow, and he cried the first time also! I was told by my physical therapist, a lot of patience. Will cry when they have neck work and it tends to release store trauma. This pillow absolutely did the same thing I feel so much better! and it tends to release stored trauma. This pillow absolutely did the same thing I feel so much better. (absolutely not medical advice! Make sure you are following up with your doctor to make sure that this is OK for you!!)