Our Proud to be Asda Awards are about recognising, celebrating and most importantly saying thank you to these extra special colleagues. Thank you to everyone that voted. Book your slot …

May 17, 2024 · Asda, which is rivalled by the likes of Lidl and Aldi, as well as Sainsbury's and Tesco, has introduced a new green colour palette and shoppers say the new logo has a "gorgeous finish".

May 18, 2024 · The British supermarket giant Asda has revealed a new logo and overall rebrand. And while it's traditionally positioned itself more at the economical end of the supermarket space, the new identity looks surprisingly sophisticated.

May 16, 2024 · Asda has unveiled a new brand identity, which adds dark green to its logo. The grocer said the new branding was the result of extensive customer research and listening to understand how they...

May 17, 2024 · As part of an updated look for Asda, the supermarket has shared details of modernised branding incorporating a refreshed, darker colour palette, tweaked logo and new typography.

May 16, 2024 · Asda’s new brand creative features in the execution of its summer campaign and will be rolled out further into stores, vehicles and colleague uniform as part of the ongoing investment in Asda’s estate and assets.

May 22, 2024 · Asda, a prominent UK supermarket brand, has undergone a transformative visual and verbal identity update to set itself apart in a competitive market landscape. The revamp …

May 17, 2024 · Supermarket giant Asda has revealed a new brand identity and logo as part of a wider strategy that looks to take consumers’ preferences and perspectives into account.

May 17, 2024 · Asda is rolling out a new brand identity alongside a summer advertising campaign entitled ‘Serious about summer’ to try to win back shoppers after a period of weak performance. The campaign sees the introduction of the retailer’s new logo as part of its broader brand strategy.

Download this ASDA logo PNG with transparent background which can be opened by any modern image editing application both on Mac or PC. This logo is for personal and non-commercial use. For more information about the logo guidelines please visit the ASDA website.