Kantar’s Worldpanel is expanding its UK grocery coverage by 83% to include 55,000 households, making it the country’s largest and most representative continuous consumer panel.

Consumer behaviour company Kantar Worldpanel is increasing the size of its UK grocery panel to 55,000 households.

Kantar’s Worldpanel, the global experts in decoding shopper and consumer behaviour, announces that it will expand its UK grocery panel by 83% to cover 55,000 households, making it the largest and most ...

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