The first ever Cannes Lions Grand Prix withdrawal for AI misuse signals a watershed moment, but is this just the beginning of ...

These consumers are going beyond the usual value for money and are willing to pay a premium for the “emotional value” a ...

Meta has enhanced its Advantage+ advertising platform with new generative AI tools designed to help advertisers create personalised, brand-consistent ads at scale.

Campaign Asia-Pacific is proud to announce the 2025 Asia-Pacific Power List, our selection of the region's most influential and purposeful marketers, presented in partnership with DoubleVerify.

Having garnered extensive experience at FMCGs, including Kraft Heinz and Unilever, seasoned marketer Dhiren Amin walked into Income Insurance with a plan in mind. He spearheaded a pivot towards ...

PR Awards Asia-Pacific 2025 shortlists announced Find out who made the cut! Winners will be announced on June 12 at a ceremony in Hong Kong.

The wait is over! Campaign Asia-Pacific is proud to introduce its inaugural 50 over Fifty list, celebrating our industry's most experienced professionals who, through hard work and dedication, have ...

Full Colour Media is underpinned by a body of custom research conducted with more than 10,000 brands and with 5 million data points, culminating in a ‘Brand Patterns’ proprietary model designed to ...

As any reader of our forecast blog will have realised by now, we can expect more AI than ever in campaigns this year—and it is already making its presence felt in Lunar New Year campaigns. However, ...

Stagwell has announced its intent to acquire ADK Global—an integrated advertising and marketing solutions firm and subsidiary of ADK Holdings Inc. Headquartered in Japan, ADK Global has offices in 10 ...

Studies suggest that marketers are increasingly diversifying their media investment away from social. Campaign explores changing media spend and how marketers can innovate with social media to drive ...

Briton plans to stay involved in marketing and communications world.