This new feature acts like a privacy compliance scorecard, giving Excellent or Good scores your Consent Mode setup.

Google's new 1st Order Promotions for Shopping ads let merchants automatically offer exclusive discounts to first-time customers.

Whalen was known for her relentless pursuit of providing value with your content and shepherding the industry to a more ...

It’s the practice of earning mentions, links, and trust from community-level sources — neighborhood blogs, local influencers, ...

Subtle shifts in tone can mis-position a brand, introduce unintended promises, or clash with existing campaigns. Only a human can judge nuance, cultural connotation, and political sensitivity in real ...

Google Ads has added a new “Conv. value (incl. predicted)” metric that blends actual and forecasted data, giving advertisers ...

Get clear on what’s changing in Google Ads – and how to stay competitive in the new AI-first Shopping landscape.

Google Ads no longer auto-selects the Display Network for Search campaigns, giving advertisers more control and helping ...

Google is expanding its Commerce Media suite to give brands and retailers AI-powered tools across platforms like Search, ...

Data-driven strategies fueled a golden era—until they didn’t. It’s time to rebuild marketing on trust, not tracking.

Most people still think of AI as a tool for generating content or powering chatbots. But agentic AI is already driving deeper ...

Google has updated its URL structure best practices SEO documentation to add new examples, while also making significant changes to the document’s structure. Google made it clear that no changes were ...