As McDonald's grew into a global giant, it left behind its cast of quirky characters—Grimace, the Hamburglar, and friends—in ...

Some may remember when McDonald's Happy Meals and toys featured McDonaldland characters. In 1971, McDonald's introduced ...

The purple concoction included a berry-flavored milkshake that honored the big purple guy for his annual jubilee.

With a vibrant purple hue, a meme-able mascot and limited window of availability, McDonald’s had all the ingredients to turn its Grimace milkshake into a viral sensation. What the company likely ...

One consumer went to the McDonald’s website and typed in the search bar, “How does Grimace breed?” @McDonalds/X But the person behind the chain’s social media seemed exhausted by the silly ...

Grimace has taken over the internet, thanks to viral memes and his birthday purple milkshake. But the backstory of McDonald's mascot is complicated, including changing identities, roles ...

Ronald McDonald is a clown. Birdie the Early Bird is a bird. The Hamburglar is a burger burglar. Mayor McCheese is the burger-headed mayor of McDonaldland. But what, exactly, is Grimace?

If you somehow still have yet to try the McDonald's Grimace shake, your window may be closing. The purple shake that has taken the internet by storm has been available in celebration of Ronald ...

(SOUNDBITE OF ARCHIVED RECORDING) UNIDENTIFIED PERSON #1: Introducing the ultimate baseball fan all the way from McDonald Land, please welcome the one, the only Grimace. SIMON: Yep. Grimace ...

Cross-promoting IP comes with some nuances. When Grimace visits town, McDonald’s doesn’t just ship a giant purple costume to the park. One of the usual actors who plays Mr. Met isn’t moonlig ...

A new McDonald's location in south Laredo broke ground on Lomas Del Sur Boulevard, promising 80 jobs, an upgraded design and ...