As McDonald's grew into a global giant, it left behind its cast of quirky characters—Grimace, the Hamburglar, and friends—in ...

The purple concoction included a berry-flavored milkshake that honored the big purple guy for his annual jubilee.

Some may remember when McDonald's Happy Meals and toys featured McDonaldland characters. In 1971, McDonald's introduced ...

With a vibrant purple hue, a meme-able mascot and limited window of availability, McDonald’s had all the ingredients to turn its Grimace milkshake into a viral sensation. What the company likely ...

McDonald's released a meal combo paying homage to its iconic Grimace character on June 12. Grimace's birthday meal, which includes a new flavor of milkshake, has since gone viral. We thought the ...

Grimace has taken over the internet, thanks to viral memes and his birthday purple milkshake. But the backstory of McDonald's mascot is complicated, including changing identities, roles ...

On June 6, McDonald’s announced its first-ever purple-colored shake in honor of the iconic McDonaldland character Grimace’s birthday. The Grimace Birthday Shake consists of vanilla soft serve ...

One consumer went to the McDonald’s website and typed in the search bar, “How does Grimace breed?” @McDonalds/X But the person behind the chain’s social media seemed exhausted by the silly ...

Ronald McDonald is a clown. Birdie the Early Bird is a bird. The Hamburglar is a burger burglar. Mayor McCheese is the burger-headed mayor of McDonaldland. But what, exactly, is Grimace?

If you somehow still have yet to try the McDonald's Grimace shake, your window may be closing. The purple shake that has taken the internet by storm has been available in celebration of Ronald ...