Mattel, the El Segundo toy maker behind Barbie and Hot Wheels, said Thursday that it’s teaming up with OpenAI, which created ...

Mattel has teamed up with OpenAI to develop toys and games with artificial intelligence, and expects to launch its first ...

Over the decades, Barbie maker Mattel has released a seemingly endless lineup of dolls. Now, its next iteration could be an A ...

Ahead of International Day of Play on 11th June, Mattel, Inc., a leading global toy and family entertainment company and ...

Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toymaking and ever-expanding pipeline of IP ...

Barbie's going AI. Mattel, the company behind Barbie and Hot Wheels, is teaming up with OpenAI to build AI-powered toys.

In the near future, Xbox Game Pass subscribers will have the chance to play a Barbie game that includes local co-op support.

OpenAI, the company behind ChatGPT, has partnered with toy maker Mattel, which owns popular IPs like Barbie and Hot Wheels.

Space Marine on Xbox Game Pass. In 2019, Remedy Entertainment released the mind-bending, Kafkaesque game Control. At the time, I loved the idea of a bureaucratic office turned into a violent ...

In my opinion, however, the most pressing issue is the drop in quality of Barbie movies over the years. With this, we are ...

Barbie-maker Mattel is partnering with OpenAI to develop generative AI-powered toys and games, as the new technology disrupts a wide range of industries, Mattel announced Thursday.

Mattel, the company behind beloved toys like Barbie, is partnering with OpenAI to bring AI to the toy aisle before the end of ...