England battled Italy in the Women’s Euro 2025 semi-final with both sides catching the eye after sporting their away kits. At kick-off in Geneva, England could be seen in their dark blue alternative ...

The mural, a Nike ad unveiled ahead of the 2025 WNBA All-Star Game in Indianapolis, features Clark with the phrase “From ...

Aston Villa's 2025-26 away kit was released on May 22nd, 2025.

The NFL continues to roll out alternate and throwback jerseys across the league. Here are four uniforms we'd like to see ...

Under Armour are back with a bang — and a busy graphic — as they unveil the Digital Camo Pack, a slick, standout double drop headlined by the all-new Magnetico Elite 5 and flanked by the ...

A surprising group of people are taking over the spotlight in the fashion industry. Sport stars have always been known to ...

Alabama Football Wide Receiver Ryan Williams became just the second college football player to sign a deal with Nike in the ...

As the UEFA European Women’s Championship unfolds, we take a look at the top international players driving the brand value of ...

The WNBA arrived in style for the 2025 AT&T WNBA All-Star game in Indianapolis at Gainbridge Fieldhouse. From A’ja Wilson’s ...

Nike's emphasis on soccer as lifestyle through converting cleats into sneakers is set to continue with a nod to Ronaldinho's boot and the first YouTube video to surpass a million views. The Nike ...

Liverpool's chase for Alexander Isak looks to be dead and buried, but not all hope is lost yet.The money is available for an ...

Under Danny White's leadership, Tennessee athletics saw record revenue growth, exceeding $234 million in the 2024 fiscal year. Danny White was named the Athletic Director of the Year by Sports ...