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That makes them a perfect audience for Welch's first message: Grape juice is good for you. And to give Welch's a gritty, male-friendly makeover, Welch's drew inspiration from its farmers.
Dr. Welch was a wine-hating dentist who lived in New Jersey in 1869 with his big family. He wanted to make a drink from grapes for the poor souls who could not drink the wine served at communion.
Welch Foods was hit with a consumer class action over claims the company falsely advertises its white grape juice as being "100% Grape Juice, White Grape" even though it contains artificial additives.
WALTHAM — Welch’s unveiled its new Waltham headquarters Tuesday as the fruit juice company completed the departure from its long time home in Concord, where the grape that launched the firm ...
Last week the employes of Welch Grape Juice Co. were given for Christmas 10% of the outstanding Welch common stock. The four Welch brothers made the gift from their personal holdings, in memory of ...
Grape juice giant Welch's is huge in every market in the U.S. except among Orthodox Jews. That used to be Kedem's turf. But now, on the eve of Passover, Welch's is teaming with Manischewitz to ...
On Friday, childhood-favorite juice brand Welch's quietly announced the debut of a canned cocktail line brimming with twists on recognizable classics. In collaboration with the Oklahoma-based Coop ...
Welch's Puts the Taste of Grape Juice in People Magazine Don’t be alarmed if your commute neighbor starts licking his People magazine on your next ride.
Food Network celebrity chef Alton Brown described the Concord grape as “bold, brash, indivisible and individualistic” during a ceremony on Tuesday at Welch’s headquarters in Concord to ...
Over the summer, Welch’s launched a limited release energy drink, an effort to give “men and younger consumers another reason to think about” grape juice, Stanford said.
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