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The shift in strategy, sources said, should result in a boost of online music-video ad spending in the next three years of between $100 million to $500 million across the music business.
NEW YORK — Sometimes when Dirk Botterbusch is checking the weather online or listening to music on his computer, an ad starts talking or singing to him, pitching a new car or something else he ...
With technology it’s calling Streaming Ad Insertion, Spotify says it’ll begin inserting ads into its shows in real-time, based on what it knows about its users, like where they’re located ...
LOS ANGELES -- There's a new music revolution brewing, and it's social. Social music sites Imeem and Last.fm — which offer on-demand, ad-supported free music — have grown rapidly to 20 million ...
MySpace Music, a joint venture between major recording companies and News Corp., wants to boost the frequency of such ads this month before settling on how often they'll be running.
Whereas an isolated graphic ad on Digg gets about eight clicks out of every 10,000 impressions, Digg Ads are pulling click-through rates of 2% to 3%. ‘The results were astounding to us,’ Maser ...
7. Audi was caught red-handed stealing from being "inspired" by Sigur Ros, by copywriter Andy Bosselman.Here's Audi's 2009 ad: An enquiry on the Adtunes web site (for commercial music insiders ...
And the music is free because SpiralFrog is supported by advertising. The SpiralFrog Web site enables users to search for and discover music from both new and established artists; users will also ...
Some publishers say that ad agencies are as much to blame for the rise of ad blocking because they consistently send oversized digital ads, which cause Web pages to load slowly.