Have you ever wondered what gives Martha Stewart fluffy, full lashes in her iconic Instagram selfies? The 83-year-old's ...

Say goodbye to clumps, flakes, spider lashes and smudging with this brand-new mascara launch from fLash Cosmetics — all-day wear guaranteed!

More brands are offering DIY lash extension kits that allow you to customize your look. These semi-permanent lashes can last up to a week, giving you the salon-quality effect without the high price ...

Benefit Cosmetics is known for their best-selling mascaras like Roller Lash and They're Real. Our beauty editor tested, reviewed, and ranked all six formulas.

Mascara has long been a staple in beauty routines, offering the promise of fuller, longer, and more dramatic lashes. For many, it’s an indispensable tool in their makeup arsenal. But what really ...

Lash techs weigh in on the current state of the lash extension business and how consumers can support them.

A tried-and-tested honest review of Lashify's DIY lash extension system with before and after photos and everything you need to know to get started.

One beauty writer shares her reviews of four at-home lash extension kits, including Glamnetic, Pro Lash, Lashify, and FlutterHabit. Here's what to know.

G etting lash extensions can be an uncomfortable process, involving lying with tape under your eyes on a bed for two hours. Chief technology officer Nathan Harding co-founded Luum Lash when he ...

Beauty What to know before having eyelash extensions, by a lash addict beauty editor Eyelash extensions are amazing, but they aren't for everyone - these are the crucial considerations to make before ...

Introduction Lash extensions have become an increasingly popular beauty treatment, transforming the look of eyes with instant length, volume, and drama. Achieving salon-quality lashes at home has ...