It is crucial that the visual identity be uniform and convey the brand ... ico outsourced the creation of a new typeface and ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. BodyArmor this month is rolling out a refreshed ...

The new visual identity is centered on a crown device that houses the wordmark and creates a logo that nods to both Kleenex’s icon status and the image of a tissue being pulled out of a box. The ...

Instamart, India's quick commerce platform, celebrates its evolution into a standalone brand with a fresh identity, new logo, ...

Icons are the rockstars of branding ... Remember, a logo is the face, but the full visual identity is the brand's personality – and that's what makes them fall in love. Cheers to crafting ...

Instamart unveils new brand identity and colour, marking its evolution from a Swiggy sub-brand to a standalone quick commerce ...

This article was originally published in our sister brand, BizBash. A strong visual identity does more than just make an event look good—it creates an environment that fosters connection, generates ...

Instamart transitions to standalone brand, shedding Swiggy's branding, with a new visual identity and expanded product range.

The new visual identity includes a sharper wordmark, cleaner typography, bolder packaging and BodyArmor’s first brand icon. These elements intend to modernize the product’s look while reinforcing a ...