Teens who see social media posts showing cannabis or e-cigarettes, including from friends and influencers, are more likely to ...

After posting their best record in three years, the St. Louis Blues are supplementing their on-ice changes with aesthetic ...

Vespa has introduced two new special edition models, both of which pay homage to the brand's beginnings after World War Two.

As an ordinary denizen of Southeast Asia, I’m subjected to—nay, plagued by—logos daily (apart from the heat and humidity).

The Cleveland Charge made its most significant logo change in 14 years on June 24 with a look that honors the city and the venue where they play.

The Blue Note is dead. Long live the Blue Note. The St. Louis Blues unveiled an updated brand identity on Tuesday, embracing ...

Just like Sonos, HEOS enables multiroom music streaming, but with higher quality audio and more device choices. Here's what ...

The outdoor apparel brand is suing Ida Sports, the Australian women’s soccer boot maker, in CO district court, asking for a declaratory judgment of non-infringement, arguing that its new logo does not ...

With 13 electric vehicles across its Chevy, Cadillac, and GMC brands, GM is quickly gaining ground. Chevy is now the ...

It took less than half a year for Donald Trump to renege on the promises he incessantly made on the campaign trail and plunge ...

In addition to a whopping 219 horsepower increase from two new electric motors, the all-wheel-drive Optiq-V gets new ...

Yet few companies have come to terms with the implications of that idea for their marketing management. Oldsmobile, for example, enjoyed outstanding brand equity with many customers through the 1980s.