Learn what a user persona is, why it's important and how to create one for your hackathon.

If you want to avoid being the latest casualty of the AI innovation wave, it’s critical to learn how to effectively prompt in ...

Learn how to build SEO personas that map to real search behavior, uncover user intent, and guide content strategy for better rankings and engagement.

Go Beyond the Generic: Learn how data personas—built on real insights, not assumptions—can transform your dashboards, reports, and user engagement. This Week 1 guide kicks off a practical series on ...

In today's saturated digital landscape, persona-based and generic messaging no longer cut through the noise. In this free Master the Message guide, you'll get five proven, actionable strategies.

Discover the best marketing strategy templates for ClickUp, Asana, Notion, monday.com, Google Sheets, Excel, and more.

Developing client personas can help maximize marketing and business development resources as well as boost profitability by bringing in more and better (and perhaps better paying) clients.

Whatever your business goals may be, using a persona-driven approach to your content marketing strategy is a powerful way of creating timely, relevant and valuable content. Want to find out more about ...

Use this template to create truly effective buyer personas for both your sales and marketing teams ...

Personas are crucial in software development processes, particularly in agile settings. However, no effective tools are available for generating personas from user feedback in agile software ...

Today we teach you what a buyer persona is and how you can use it to optimize your inbound marketing strategy.