Curry Brand has revealed a first look at De’Aaron Fox’s new signature shoe, the Under Armour Curry Fox 2. The San Antonio ...

Curry Brand, which Curry launched in 2020, is a sub-brand of Under Armour. It was created in partnership with the NBA star ...

San Antonio Spurs star point guard De'Aaron Fox has a new signature sneaker with Curry Brand on the way, as evidenced by these on-feet images.

Paige Bueckers, this year's top overall pick, has lived up to the hype in her rookie season with the Dallas Wings, making a ...

Find out how sneaker royalty deals work and why some NBA players earn more from shoes than their actual playing contracts.