American Eagle’s ties to sultry superstar Sydney Sweeney continued to pay massive dividends Monday — as the retailer’s stock surged by nearly 25% after President Trump gave a thumbs-up to her ...

President Trump kept gushing about actress Sydney Sweeney’s American Eagle jeans campaign on Monday — while bashing Taylor Swift and companies that went “woke.” “Sydney Sweeney, a registered ...

Trump’s Truth Social post hailing Sydney Sweeney’s ad sends American Eagle stock soaring up to 20%. Retail fundamentals remain unchanged, raising questions about how long the Trump-fueled hype can ...

President Trump on Monday weighed in on the recent controversial ad campaign with actor Sydney Sweeney for American Eagle, arguing the success of it is a sign that being “woke is for losers.” “Sydney ...

Shares of American Eagle (NYSE:AEO) are up by double-digits on Monday and erasing four days of losses after President Trump threw his support behind the company’s polarizing ad campaign featuring ...

President Donald Trump took time away from making America great again to praise the recent American Eagle jeans ad starring Sydney Sweeney, hailing it for not being “WOKE.” But I have an urgent ...

When a brand sees momentum stall so sharply, it often reflects a reputational or cultural factor cutting through to consumers.” ...