Meghan Markle has dramatically scrapped her flailing American Riviera Orchard brand without selling a single jar of the jam ...

Kevin Mazur/Getty Images Meghan Markle is fully embracing her new era. The Duchess of Sussex, 43, shared an inspiring new ...

Meghan Markle announced on February 18 that she is renaming her lifestyle brand to As Ever, no longer calling it American ...

Meghan, Duchess of Sussex has relaunched her lifestyle brand, naming it As Ever and unveiling a new website featuring what ...

Meghan Markle announced on social media that her previously named lifestyle business 'American Riviera Orchard' is now 'As Ever.' ...

Meghan, the Duchess of Sussex, has announced a new identity for her lifestyle brand, which will be called As Ever. Despite ...

The new company has a fresh website she unveiled Monday with a rare photo of 3-year-old Lilibet, her youngest child with ...

and Chrissy Teigen—were sent a jar to taste test, Meghan clarified that with As Ever, “Of course there will be fruit preserves. I think we’re all clear at this point that jam is my jam.

Shortly after launching a new Instagram page and gaining nearly 2 million followers, Meghan Markle started following just one account.