TikTok’s In-Feed Ads get more visual with Interactive Add-Ons. Published: April 21, 2022 at 10:21 am. Read Time: 2 minutes. Share. Written by Greg Finn. Table of Contents Table of Contents.

Social Media Marketing - This infographic covers TikTok's new campaign objective, which is designed to help brands grow their mid-funnel audience pool based on high-intent behaviors on the social ...

When enabled, search ads are created from a brand’s existing content and appear within organic search results, both on the results page and in-stream as a user scrolls, as a typical TikTok ad would.

TikTok now allows advertisers to incorporate interactive add-ons to in-feed ads. These interactive elements, which include popups, gestures and stickers, are intended to help brands attract and ...

When compared to other video-based media, like TV, digital video, and radio, TikTok outperformed the competition on multiple levels. For example, TikTok In-Feed Ads achieve 23 per cent higher detail ...

Based on internal TikTok testing, advertisers that run search ads in conjunction with in-feed ads see a 20% increase in conversions on average, at a similar or better cost per acquisition.

To drive impact, the brand boosted the videos as TopView Ads, Top Feed Ads and In-Feed Ads, driving 85,000 likes and 5,500 shares and smashing engagement with a view-through rate of 39% and a ...

But according to a leaked pitch deck published by Digiday, there are four TikTok ad products in the works: a brand takeover, an in-feed native video ad, a hashtag challenge and a Snapchat-style 2D ...