There were several examples of sports betting companies entering partnership deals with colleges across the nation. The ...

The next steps in the rebranding process include Guide Studio holding a brand implementation planning workshop and developing ...

Pending the approval, the LSU will soon have sponsorship patches on their jerseys which will open gates for smaller schools ...

Down by two points in the national semifinals of the 2019 NCAA men’s basketball tournament, Virginia’s Kyle Guy was fouled on ...

In a state known for culinary trends that come and go, Aptos St. BBQ stands as a testament to timeless traditions done right – where smoke rises, blues notes hang in the air, and pulled pork ...

House Republicans tried to advance the bill after it stalled in the Democratic-controlled chamber for more than two months.

The Big Ten is home to some of the biggest and most historic brands in college athletics. Those schools also have some of the ...

The court took up a pair of cases about state laws in Idaho and West Virginia that ban people assigned male at birth from ...

Just two weeks after upholding a ban on gender-affirming care for transgender youth, the justices said they will review lower ...

The St. Louis Cardinals baseball team has its own iconic “STL” logo, and now the Blues have their own distinctive mark with ...

Fast forward to the late 2020s, and the same fashion staples once dismissed as “ghetto” are now luxury-coded, sold for four ...

The House Settlement directly resolved outstanding antitrust lawsuits arising out the NCAA’s compensation system for the use ...