So why the change? Sony Computer Entertainment president Kaz Hirai told the Times Online the company just wanted to "reset" itself. Do you like the new PlayStation 3 logo? "We wanted to make sure ...

The Sony Computer Entertainment logo, lifted from the PS1 boot screen. The move combines the offline and online parts of Sony's entertainment business into one mega PlayStation firm. The new ...

The new launcher video presents the PS1’s “Sony Computer Entertainment” logo on a pixelated white screen before loading into a slightly redesigned home screen. You’ll then be able to go ...

The PS1 opened on a white screen while the now-famous powerful synth played as it showed the Sony Computer Entertainment logo. That sound then changed gave way to some other synth sounds with a ...

If you're visiting Push Square, you're no doubt familiar with the original PlayStation's memorable boot up sequence. Imposing music plays as the old Sony Computer Entertainment logo comes into ...

Following an announcement in January, Sony Computer Entertainment Inc. and its related companies in charge of the PlayStation business in each region have officially changed the corporate names to ...

Tokyo, September 24, 2009 - Sony Computer Entertainment Japan (SCEJ), a division of Sony Computer Entertainment Inc. responsible for business operations in Japan, today announced the "R∞M (Room ...

The PlayStation logo appears as normal but is quickly replaced by the blinding white that would appear along with the old Sony Computer Entertainment logo, complete with the original sounds that ...

Andrew House, the current president and CEO of Sony Computer Entertainment Inc. in Tokyo, will head the newly-formed company, with former PlayStation boss (and current CEO of all of Sony ...

Ken Kutaragi, President and CEO of Sony Computer Entertainment and is regarded as the "Father of the PlayStation", May 11, 2000 in Los Angeles, California. CREDIT: Getty Images/Bob Riha ...