Instead of relying on celebrities, brands are controlling the message by making their own social media videos. You may not ...

In times of uncertainty, a lot of brands go dark—slashing budgets, putting campaigns on hold and pulling back from the market ...

Led by former Fyllo executives, the company returns with white-glove execution, deep regulatory expertise, and its Proteus platform to reach hard-to-target audiencesCHICAGO, July 10, 2025 (GLOBE ...

Tracking ad agency account reviews—the latest on brand creative, media and more From the consultants to the incumbents, everything you need to know By Ad Age Staff. Updated on July 8, 2025.

These are the stories making headlines in fashion on Monday.President Trump escalates trade warPresident Trump has intensified the trade war by threatening to impose a 30% tariff on Mexico and the ...

Want your ads remembered and acted on? Use these creative levers to boost distinctiveness, emotional impact and profitability. The post AI can scale ads, but great creatives drive brand impact ...

If you’re a small business owner and you’re not using social media, I’ll be blunt: You don’t have a business; you have a ...

TikTok, Instagram, and X posts are familiar sights in text conversations, news articles, and even Slack messages. Soon, they’ll also become mainstays of TV and billboard advertisements, according to ...

Latest survey shows digital tactics and empowerment top of mind for early-career advisors to be satisfied with their firms.