The Social Marketing Example We Can All Relate To. Imagine you’re watching TV, a voice-over plays as a sizzling frying pan comes into view: “This is drugs. ...

Examples of Societal Marketing. ... The same paradigm exists today, though it's still common for many people to blur the line between social marketing and societal marketing.

Examples of Social Marketing in Food Service. Social marketing refers to advertising and marketing initiatives that espouse a restaurant's benefit for both the consumer and the greater good.

When you work in social media for a while you realise that you’re experiencing trends – first it was all about Facebook, then creating content, then Twitter competitions, then back to Facebook ...

4 examples of great voice and tone in social media marketing DiGiorno Pizza: The frozen pizza brand has an incredibly distinct tone on Twitter, keeping things casual (note the lack of ...

In an earlier article in our “10 More Don’ts of Corporate Social Media” series, “Don’t Confuse ‘Thought Leadership” with “Branded Content’ or ‘Native Advertising’” we ...

Cultural sensitivity is not just a buzzword but a cornerstone of effective international marketing. It means approaching each market with respect for its traditions, values and norms.