Key takeaways. Font choice is crucial: A typographic logo clearly communicates brand identity, emphasising name recognition and clarity over cleverness. Brand personality matters: Your logo's font ...

According to a recent survey by NewlySwissed, Helvetica is the most popular font for logos today. That makes sense because Helvetica is still one of the most widely used fonts in the world, and it's ...

Uber hailed itself a new logo, and it's, well, very Uber. The company unveiled its new branding Wednesday and the ride-hailing company's return to the "U." The Uber app and everywhere the Uber ...

Vince Ibay and Jessica Miller took to the stage at April’s Nicer Tuesdays to tell us about the animation process behind their kitsch 3D artworks and the inspirations behind their irreverent, romantic ...

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