而在品牌维度，除了延续低价策略，SHEIN或需借鉴ZARA的“轻奢化”路径，通过收购设计师品牌、打造联名系列提升溢价能力，扭转“抄袭”标签并 ...

全球咖啡巨头在东方遭遇“滑铁卢”，以瑞幸、库迪、蜜雪冰城等为代表的本土茶咖品牌却逆势而上，不仅在国内市场快速扩张，更在全球范围内开疆拓土。

Shein slightly improved its ranking, coming third from last after being in last place in 2023. Zara’s Spanish parent company, Inditex SA, climbed from 20th place in 2023 to ninth this year. “We are ...

Shein will invest and expand initiatives for increased visibility compliance management this year. Credit: T. Schneider/Shutterstock. These efforts underscore Shein’s dedication to ensuring product ...

Shein has one month to reply to CPC's findings Shein could be fined later Shein says it is working with the EU Commission BRUSSELS, May 26 (Reuters) - The European Union on Monday urged fast ...

An investigation found that Shein shows price reductions that don’t line up with a product’s previous price. An investigation found that Shein shows price reductions that don’t line up with ...

The European Union is set to escalate its investigation into Shein, alleging violations of product safety and consumer laws. This could lead to substantial fines for the fast-fashion retailer ...

Shein says it’s able to make affordable apparel by predicting customer demand and producing items in small quantities. Here’s how Shein has dominated the global fast-fashion market as it ...

Bruxelles, Belgium (AFP)-Shein risks potential fines after the EU warned the e-commerce platform Monday over a series of practices that infringe the bloc’s consumer laws, from fake discount ...

Shein accounted for nearly one-fifth of the global fast-fashion market in 2022, outpacing Zara and H&M. The company’s low prices – US$5 T-shirts and US$10 sweaters – also drew shoppers who ...

Fake discounts, pressure selling, and other practices on Chinese fast-fashion website Shein breach the law, the European Union (EU) has said. The bloc said it has given Shein one month to respond ...

BRUSSELS :The European Union on Monday urged fast-fashion retailer Shein to respect EU consumer protection laws and warned it could face fines if it failed to address the EU's concerns.