Sephora is a well-known beauty store that has been around for decades. It is a go-to destination for makeup enthusiasts and ...

Beauty consumers are getting younger, thanks to easily accessible content and brand buy-in. Is it a good thing?

Just over 50 years ago, paleontologist Donald Johnson unearthed the remains of "Lucy," an ancient human relative who lived ...

When Dianna Ruth, cofounder and head of product development at Milk Makeup was creating the brand’s Cooling Water Jelly Tints ...

Previously only available in Sephora stores, the oft-viral color cosmetics brand will enter more than 600 Ulta doors in March ...

If you follow any beauty influencers on TikTok, you've probably noticed them reaching for the tiny red tub at the start of ...

"Not only is the texture lightweight and hydrating but I have seen a noticeable difference in my fine lines and wrinkles in ...

This month’s most viral launches come from Rare Beauty, Kylie Cosmetics, Fenty Beauty, Patrick Ta, and Maybelline. From hair ...

But if you are itching to grab that “red lip classic thing that you like”, the only place you can find it is through ...

A beauty editor's review of Hailey Bieber's Rhode Peptide Lip Shape lip liner. Is it worth the hype (and the price)?

Amorepacific’s derma cosmetic brand, Aestura, is set to enter the US market through an exclusive partnership with Sephora.