San Francisco's tourism industry, a critical pillar of the city's economy, showed troubling signs over the July Fourth ...

Experience the charm of San Francisco as we walk through its vibrant streets, iconic neighborhoods, and scenic viewpoints.

A new partnership between tourism organizations seeks to position the Peninsula as a premier destination for sports fans.

San Francisco is undercut by a distorted reputation that’s confused and obstructed would-be visitors. Some domestic travelers ...

Alcatraz is one of San Francisco's biggest sightseeing attractions, but on Thursday two members of the Trump administration ...

It's no secret that San Francisco has lagged behind other major U.S. cities in terms of its tourism comeback, but the scope of that lag remains startling.

San Francisco has hired a new top tourism official to try and shift the public perception of the city as it deals with surging crime and rampant drug use.

San Francisco's rotten reputation is killing tourism across the Bay Area as travelers are deterred from the beloved California city even as it makes progress.

Tourism is on the rebound in San Francisco and could possibly see pre-pandemic levels of foot traffic after a historically flat travel season.

It seems like everywhere you turn, there’s news about San Francisco’s “doom loop.” But some locals and tourism industry members feel there’s a misconception of what’s really happening ...