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Brands can now sell physical products within their virtual Roblox experiences and link real-world products with digital items ...

Roblox is diversifying its revenue streams into areas like real-world commerce and ads as it aims to capture 10% of the $180 ...

Fenty Beauty, The Weeknd and Paramount are among the marketers testing new ways to merge virtual and physical shopping ...

SBJ Tech newsletter dives into the USGA's Roblox activation that's getting a helping hand with Ally and how Satisfi Labs' new ...

Based on the trading activity, it appears that the significant investors are aiming for a price territory stretching from $65 ...

Walmart Discovered Pass is a first of its kind virtual product that delivers cross-platform value to Roblox users: driving ...

In today’s fast-paced retail environment, brands must meet their customers where they are—especially in the evolving digital ...

The ability to purchase physical products will be available in all-ages experiences for U.S. users ages 13 and up. Roblox ...

Shares of Roblox have soared to their highest level since 2022 amid strong growth. The company is benefiting from efforts to diversify its revenue beyond in-game virtual items. The stock has more ...