Google posted about this a year ago saying “if you are a developer currently using the AdWords API, you need to upgrade to the Google Ads API by April 27, 2022.

It has been almost three years since Google rebranded Google AdWords to Google Ads and still almost half of us still refer to it as AdWords or Google AdWords and not Google Ads. I'll be honest, I ...

Google is rolling out new features, so it is important to understand the basics about account set up when targeting your audience in Google AdWords.

Ways to get the most out of your Google Adwords PPC strategy A brief on PPC's benefits, PPC advertising must-haves, elements of attractive and effective PPC Ads, and optimizing your Google Adwords PPC ...

This week, we’re highlighting The Ultimate Guide to Google AdWords course ($13; store.cnn.com). So much of our lives revolves around Google. We ask the search engine everything we want to know.

Google shook up the digital advertising world this week when it announced it would rebrand its DoubleClick and AdWords products as part of sweeping reorganization of its digital ads platform. The ...

Google is retiring its two most-recognized advertising brand names -- DoubleClick and AdWords -- as part of a broad rebranding effort.

Google has announced they are rebranding their 17+ year old brand money maker, AdWords, to simply Google Ads. Google launched AdWords back on October 23, 2000, almost 18 years ago, and was the ...

Google has rebranded AdWords as Google Ads and consolidated its other advertising products into Google Marketing Platform and Google Ad Manager. The change is intended to make it easier for small ...

Getting bored with Google Adwords? Here are six unusual ways to use the platform that you probably haven’t tried yet.

Wouldn't it be convenient to modify your Google AdWords campaigns while you're offline? Fortunately, you can do that (and more) with the AdWords Editor.