Back to the kitchen and my shot glass filled with protein gloop. I had last used it for rosé tequila; today it housed 14g of ...

Legendary Foods, a nutrition-forward snack brand transforming traditional indulgent favorites into high-protein, low-carb, and low-sugar alternatives, is expanding its product lineup with the launch ...

One of only a few advertisements from POWDER ’s first issue, this illustration feels fitting. It contains the catchphrase ...

There’s a lot of research into the benefits of creatine, but they primarily examine its effects on maximal efforts like ...

The first written piece of content in Volume 1, Issue 1 is a delightful poem about skiing powder. The author's name has not ...

Your mom thinks it’s steroids, your gym bros think it’s a magic powder that gets you jacked overnight: Unfortunately, the ...

But as with all extreme trends, backlash eventually follows. A growing number of consumers have been expressing concern over ...

These powders promise more energy, better pumps, and (possibly) improved performance – but they’re not all the same.

A new book shows how Johnson & Johnson has pushed misleading narratives and suppressed inconvenient findings to sell its ...

Dallas, May 02, 2025 (GLOBE NEWSWIRE) -- Are you tired of protein powders that taste like chalk? Are you sick of drinking the same flavors every day? We have the solution: a list of the best ...

From the Liver King to the podcast bros to RFK Jr.’s MAHA constituents, America’s infatuation with protein has reached a fever pitch—and it’s undeniably gendered.