Rene Federico, Primark's first chief marketing officer for the U.S., discusses tactics to drive brand awareness as the Dublin-based, value-oriented chain expands in the U.S.

Developed alongside award-winning adaptive fashion designer and disability campaigner, Victoria Jenkins, the range will be ...

Molly-Mae is one of the biggest influencers in the UK, shooting to stardom after appearing on the fifth season of Love Island ...

Elliot Caswell has cerebral palsy and, like many disabled people, struggles to find clothes that are easy to put on. Now he ...

Following the debut of adaptive women’s underwear in 2024, Primark has expanded its offerings of clothing for disabled people ...

Primark fans are going crazy for the budget fashion retailer's new Valentine's Day clothes which they are are "super cute" ...

Giant budget fashion chain Primark launched on Tuesday a line of clothing created specifically for people with disabilities.

Last week, Primark launched a permanent range of adaptive clothing, which follows its introduction of adaptive underwear in January 2024. Shani Dhanda is an inclusion accessibility specialist and ...

SHE’S a fashion powerhouse whose first clothing line sold out in just 24 minutes. Molly-Mae Hague launched Maebe – her ...

February 14 is just around the corner and many retailers are pulling out all the stops to make the most of the occasion.

With Valentine's Day just around the corner, Primark has just the thing for shoppers looking for a romantic gift for less ...

Reform MP Rupert Lowe has written to the Primark CEO and asked him to visit Great Yarmouth and consider opening a branch there.