A good bra can cost well over $50, so at just $16 (for a respected brand like Playtex, no less) this one is an absolute steal. Plus, it has tens of thousands of five-star ratings, and it's over 60 ...

The Playtex Wireless Bra is 54 percent off today, going for just $17 at Amazon. More than 54,800 Amazon shoppers rave about how comfortable the wireless bra is and the superior support it provides ...

Fuddy-duddy bras won't cut it with Millennials. But, in a plus for Playtex, they may be a bit bustier than the generation before them. Sales of the larger bra band sizes 44 to 50 jumped 17% from ...

$46. $14. Buy on Amazon. With over 11,000 perfect ratings and more than 2,000 five star reviews, shoppers cannot stop praising the bra. “This bra is perfection!

Prime Day may be over but this Playtex Bra deal is still going strong and shoppers can't get enough. Shoppers say this $17 bra is 'the best comfortable bra' ever Skip to main content ...

A scene from the new Playtex bras "Be Uniquely You" television advertising campaign launching nationwide July 8, 2013. Source: Playtex Bras. Full Size. Small. Preview. Thumbnail. Full Size.