The AI search startup has launched its first celebrity-led ad campaign ... giving Perplexity an opportunity to cement itself ...

Despite many consumers having experimented with these products, they have yet to reliably change their consumption habits.

Perplexity AI Inc. hit back at a lawsuit over a “perplexity” trademark, calling a Texas-based software company’s infringement ...

“Curiosity killed the cat"- goes the common saying. But in the case of Perplexity AI CEO Aravind Srinivas, his curiosity created the unique AI tool, proudly declared Kamal Haasan, giving a shout ...

For simple answers to easy questions, it’s still pretty good once you claw past all the gratuitous advertising ... Perplexity found its facts. This is the most important part. Since all AI ...

With the rapid rise in popularity of chatbots like ChatGPT and Perplexity, Campaign explores the impact of an advertising model, and competition with major players like Google and Meta.

Perplexity has always positioned itself as an ambitious upstart, but its latest marketing push is its clearest attempt yet to jump from tech disruptor to pop culture fixture. Backed by a $5m ...

Aravind Srinivas led Perplexity AI seems to be in a hurry to add new features to artificial intelligence powered search engine. In the latest sequence, Srinivas on Monday confirmed that the ...

AI chatbots consolidate everything into a single response. We have no idea where that information comes from, how it’s ...