Apple is reportedly exploring acquiring AI startup Perplexity AI to enhance its artificial intelligence capabilities. Valued ...

Shopify’s new Catalog API, announced last week, now lets agents like Perplexity read ... while search and social advertising each required longer timeframes. AI search advertising appears ...

Unfortunately, the most obvious one is advertising—the web’s most ... serves pop-up ads. The AI answer engine Perplexity displays sponsored questions. After an answer to a question about ...

What every brand needs to know about Answer Engine Optimization (AEO) — how it works, why it matters, and how to make sure ...

As AI agents shape buying decisions, both brands and retailers must master AI agent optimisation to retain influence ...

Despite the push into ads, Perplexity has maintained that brand dollars won't influence its AI-generated answers. The company has said it sees advertising as a scalable revenue stream, citing the ...

Increasingly, consumers are turning to LLMs (not search engines) to answer their questions about products and services. This ...

In this week’s Ask an SEO, we break down the impact of AI on affiliate marketing, and how to adjust your approach for better ...

Tesseract goes beyond legacy SEO tools by decoding the complex ways LLMs display and prioritize brand content across diverse AI-driven channels ... conferences and advertising on our websites ...

The Cannes Lions International Festival of Creativity, the influential advertiser conference in the south of France, is ...

By now, there’s a good chance you’ve encountered Google ’s AI Overviews, possibly thousands of times. Appearing as blurbs at ...

Lily AI Launches Solution to Optimize Product Content for Algorithmic and Generative Engine Discoverability ...