Matcha is the new drink of choice at hip cafes worldwide, but Japanese producers are struggling to keep up with soaring ...

Matcha is the new drink of choice at hip cafes worldwide, but Japanese producers are struggling to keep up with soaring demand for the powdered green tea.

Food trends in 2025 reflect changes in how people eat, shop, and think about ingredients. More meals now come from air fryers ...

Whether you're a wellness warrior or a skincare aficionado, these are the travel beauty buys to know know. Read more on ...

A recent matcha convert’s love for the beverage that wellness girlies can’t seem to put to down has an unusual origin story ...

This simple topping swap can give your tiramisu an umami earthiness and a vibrant pop of color. Give it a try next time ...

Dr. Bruno conducted a trial using green tea extract gummies that included 40 people: 21 with metabolic syndrome and 19 healthy adults. Metabolic syndrome includes several conditions that increase ...

Dive into the world of Japanese frozen cuisine and see what delicious items are missing from American shelves.

Matcha, a vibrant green tea powder with ancient Japanese roots, has exploded in popularity worldwide. From traditional tea ...

Love it or hate it, but you simply can’t ignore matcha. It’s everywhere on social media, with celebrities swearing by its ...

SHOPPERS have spotted rare Japanese KitKat flavours at a big British supermarket chain. The unusual flavours include Matcha, ...