Agents - AI models augmented with browsing capabilities or multimodal interfaces - see websites and web ads differently from ...

Retargeting, once a go-to for digital marketers, now faces growing challenges—from static creatives causing consumer fatigue ...

Creating a digital ecosystem that respects people’s individual autonomy.

“Our job is to be very in-tune with what’s happening in culture,” she told Campaign. “Not because it’s a trending thing, but ...

The Consumer Protection Conference believes that more decisive action is needed to fight manipulative designs and personalized advertising.

By contrast, choosing “reject all” or ignoring the banner will decline all cookies except those essential for website ...

A strategically brilliant brand promotion based by LU Biscuits on augmented reality to bring a package to life and evoke ...

SportsLine expert Jimmie Kaylor reveals his NHL best bets he's using to take advantage of the BetMGM $10,000 Hat Trick ...

The "Jurassic World" filmmaker has done it all & got the scars to show. He tells IndieWire how tough breaks & big wins inform ...

Opinion: Steptoe's Jennifer Quinn-Barabanov and Zachary Schreiber explain how e-commerce companies can avoid getting hauled ...

In this article, we explore how established brands are applying CRO tactics and what marketers can learn from their example.

Booking.com has abruptly ended its affiliate partnerships with travel bloggers and other content creators, giving just 30 ...