Onitsuka, who passed away Sunday at 89, went into the shoe business following World War II after tiring of selling bootleg beer. In the ensuing decades, he built his Kobe-based company into the ...

An octopus salad inspired Kihachiro Onitsuka to launch extra-grip basketball shoes in the 1950s. Today, thanks to some star power, Onitsuka Tiger’s striped trainers are a fashion must-have ...

While some brands coast on legacy, Onitsuka Tiger is in motion, boldly redefining its future through design, scent, and city-led storytelling. This summer, the Japanese heritage-meets-modernity label ...