James Comey Breaks Silence After DOJ Fires Daughter: 'Grave Danger' Ellen DeGeneres and Portia de Rossi Are Putting Their U.K. Farm on the Market for $30 Million In-N-Out owner responds to backlash ...

Buffet Infinity,' a horror comedy told through low-budget TV ads, has been acquired for distribution before its Fantasia ...

As companies use terms like reorganization, restructuring, and optimization in job cuts, AI may be at work more than they ...

ANNAPOLIS, Md. (WBFF) — A new TV commercial featuring Maryland’s governor, which is funded by an organization directly connected to the Democratic Governors Association (DGA), has a probable ...

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ITV, Sky and Channel 4 previously joined forces in September for the creation of their joint advertising measurement tool Lantern, which aims to give advertisers and agencies “greater confidence” in ...

The early ad buy allows Randy Feenstra to begin establishing himself before the Republican primary field becomes more crowded.

Cable and broadcast each made up roughly 29% of ad-supported TV viewing, while streaming accounted for the remaining 42%, per Nielsen.

Dive Brief: Digital video ad spend is projected to hit $72.4 billion in 2025, up 14% from the $63.8 billion spent in 2024, according to new research from the Interactive Advertising Bureau (IAB). The ...

Digital video ad spend rose 18% in 2024 to $64 billion and is projected to grow another 14% in 2025, reaching $72 billion—two to three times faster than total media overall, the IAB reported.

Another strange moment in a different marketplace could be occurring - the upfront market for national TV networks and premium streaming platforms.

Novo nearly doubled its TV ad spending for Wegovy in March, laying out $40.4 million for the month, compared to $25.8 million in February, when it took third place.