Goldman Sachs is getting ready to impose a new requirement that junior bankers regularly pledge their loyalty to the Wall ...

Nordstrom’s fashion directors share what’s trending this year, plus how the sale set the precedent for pre-season savings.

Nordstrom has announced that it will close some of its locations in the United States as part of a restructuring strategy ...

Talon.One, a leading enterprise loyalty and promotion software, today announced a $135 million growth funding round from new investors Silversmith Capital ...

Nordstrom’s loyalty program, The Nordy Club, comes with so many benefits, including alteration services, beauty exclusive ...

Google added new markup support for loyalty and membership programs with special pricing. This was supported in Google Merchant Center but now is supported in under Organization structured data ...

Google rolls out support for loyalty program structured data, which allows businesses to display member benefits in search results.

If you're looking to build a successful loyalty program, these practical tips can help you make it worth your customers’ while—and yours.

A wide variety of major retailers, from Barnes & Noble to Nordstrom, offer free loyalty programs where customers can earn cash back, score free products, and more.

Airline loyalty programs make billions from selling their points and miles. Here's why that should affect how you use these programs, their miles and credit cards.

Nordstrom is updating its Nordy Club loyalty program to offer new benefits to its Rack customers, according to Deniz Anders, Nordstrom’s executive vice president and chief marketing officer.