Well hoopers, as my coach would always say, “It’s your time.” What a year it has been for the sneaker world. Whether you are ...

Charlotte Hornets rookie Kon Knueppel has reportedly signed a multiyear shoe and apparel endorsement contract with Jordan ...

Noticed an uncanny amount of Adidas stripes while out and about recently? Maddy Mussen explores the city-wide takeover, and ...

In October 1984, after meeting at Nike's headquarters in Beaverton, Oregon, Nike signed Jordan to a five-year endorsement deal worth $500,000 annually. Warren Buffett once said, "If you don't find a ...

The Air Jordan 40 becomes the first sneaker in Nike history to combine full-length ZoomX foam with full Zoom Strobel technology to deliver unparalleled performance 🔥 https://t.co/vNtGgei0a8 ...

Nike and adidas are both leaning into their catalogs with retro apparel, but which brand has the better collection for Wimbledon 2025?

Telsey highlighted Nike’s efforts to strengthen relationships with wholesale partners as another positive step in the company’s ongoing transformation process, though it cautioned that the brand ...

Nike’s shares jumped at the opening bell Friday after the company said it’s shifting some production away from China. But it also warned that tariffs imposed by the Trump administration… ...

Nike’s shares jumped at the opening bell Friday after the company said it’s shifting some production away from China. But it also warned that tariffs imposed by the Trump administration… ...

NIKE, Inc. (NYSE: NKE) remains a compelling investment opportunity, with updated valuations indicating the stock is significantly undervalued, despite a challenging fiscal 2025, as per the latest ...

Nike’s strategic pivot back to sport and brand marketing is beginning to show positive signs as its running division returns to growth, but there’s still a long road ahead for the brand.