Cooper Flagg reportedly agreed to $28 million in NIL deals during his time at Duke, and that number only includes his New ...

Welcome to Sportico's transactions wire, a weekly rundown of personnel, partnerships, products and purchases across the ...

West Ham’s commercial department recently went through a tender process and its decision to opt for New Balance will come as a major blow ... cited the status of rival brand Nike’s associated athletes ...

from Team New Balance athletes to everyday runners’. Yee was one of those athletes who played a pivotal role in the development of the shoe. ‘I knew as soon as I put it on it was a step on in ...

Every product is carefully selected by our editors. If you buy from a link, we may earn a commission. Learn more One of New Balance’s most revered shoe models will return next month. However, you’d be ...

As far as materials are concerned it’s going to be a mesh upper or foam.” He also said New Balance walking shoes should be durable enough for daily wear and last you about a year.

It’s a very 2025 story, the natural progression of college athletes’ ability ... of television ads: An AT&T commercial with his grandmother, a New Balance commercial with Kawhi Leonard ...

Flagg’s teammates do poke fun at the New Balance commercial where he shoots hoops ... behind only Texas quarterback Arch Manning among college athletes. Becoming that kind of ubiquitous presence ...

Three new findings emerged from this work: (1) in accordance with our first hypothesis, our results showed that soccer players showed less dropouts than swimmers and non-athletes when balance task ...