The AAC was often confused in search engines queries with the ACC. It will now simply be called the American Conference and ...

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In a rebranding move, the league officially announced it will now be known simply as the American Conference -- or, more ...

The American Athletic Conference is rebranding itself as, simply, the American Conference as part of a wide-ranging effort it ...

The American Athletic Conference is rebranding itself as the American Conference as part of an effort to elevate its position ...

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The AAC will no longer be used as an abbreviation as the conference announces a rebrand with a shortened name.

The American Athletic Conference name no longer exists. The conference has went with a trendier, shortened version.