State Farm is changing its logo for the first time since 1953. News Sports Entertainment Lifestyle Opinion Advertise Obituaries eNewspaper Legals. NEWS. State Farm changes logo for 1st time since ...

For 45 years, State Farm pitched itself as the "good neighbor" who stands by you when things go wrong — before retiring it in 2016 under its former agency-of-record DDB. Now, in an about-face ...

Well, State Farm put Clark's acting skills to the test in its latest commercial titled "From the Logo." The commercial starts with Clark saying, "You know, life would be easy if I could do ...

Caitlin Clark is again flexing her acting chops in a new commercial with State Farm.. In the 30-second advertisement released May 21, Clark gets an assist from State Farm’s mascot, Jake, who helps the ...

State Farm marketing chief Rand Harbert is retiring from the insurance company on Jan. 1 following a 12-year run, according to a press release. Harbert, who got his start as an agent in 1992, oversaw ...

BLOOMINGTON -- State Farm is changing its logo for the first time since 1953. The Bloomington-based insurance company said Thursday that the new streamlined logo will be phased in starting Jan. 1.