EAST HANOVER, N.J., June 12, 2024 /PRNewswire/ -- The SOUR PATCH KIDS brand is launching its own sour-then-sweet world on Roblox, a global immersive platform where millions of people connect and ...

Iconic children’s apparel brand Carter’s has named Mischief @ No Fixed Address its new creative agency of record. The award was made without a formal review. The selection comes as the company ...

The Mischief partnership follows JCPenney tapping Thalberg as its top marketer last fall. The executive, who has past experience at brands like Taco Bell and Lowe’s, is positioning JCPenney’s ...

The executive, who has past experience at brands like Taco Bell and Lowe’s, is positioning JCPenney’s moves as the start of a “great American comeback story.” Mischief was drawn to Thalberg’s ...