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It might sound a bit counterintuitive, but Michelob Ultra is riding the same health-and-wellness trend that’s propelled gluten-free and organic food products. It’s hard to argue that beer is good for ...

Now your workout can be extra rewarding. Michelob Ultra’s new giveaway -- called the "Ultra Beer Run" -- offers free beer to people who exercise. The beer brand, which is owned by Anheuser-Busch ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. ST. LOUIS– The fastest-growing beer ...

Michelob Ultra just debuted a new organic beer with even fewer calories and carbs than its original counterpart — but don't think an organic label gives you free reign to pound it like water.

To take part in the free beer promo, drinkers must take a photograph of their bar receipt and then upload it to the beer company's ULTRA Beer Run website. Michelob ULTRA will then email a prepaid ...

ST. LOUIS, Mo. — Miller-Coors is trying to get people who drink Michelob Ultra to switch brands by offering them free beer. Claiming your Saint Archer Gold six-pack is easy if you have a receipt ...