Millions of cards now flood the market annually. On a recent eye-opening trip to The Awesome Card Shop on West Sahara, a box ...

On the latest Sporticast episode, hosts Scott Soshnick and Eben Novy-Williams discuss some of the biggest sports business ...

As the younger Jordan apologized to his parents, his father soon convinced him to stick with Nike. He cited how Knight waited ...

Michael Jordan may be the greatest NBA player of all time, and he even owned an NBA team. But those deep ties didn't dissuade ...

Explore the richest NBA players like Michael Jordan, LeBron James, and Magic Johnson, who turned their basketball success into billion-dollar empires. From smart investments to brand deals, these NBA ...

M.S. Dhoni's trademark application for 'Captain Cool' mirrors a trend among celebrities capitalizing on their nicknames.

Michael Jordan's "I'm back" comeback in 1995 ignited the sports world, lifted brands and reminded everyone that his return ...

Steve Newmark will one day succeed Bubba Cunningham as North Carolina’s athletic director, the university announced on ...

The Valkyries leads the WNBA in attendance and Valks merch is everywhere. Will popularity mean better pay for the players?

The first comparison made to ‘King James’ was the length of time both players have competed at the top level. James is the ...

Luc Longley opens up about the Bulls teammates he still keeps in touch with an how Michael Jordan remains tough to reach.