What Is the Meaning of Corporate Planning?. Corporate planning is a process used by businesses to map out a course of action that will result in revenue growth and increased profits.

That is the fundamental definition of strategic planning. More Articles on Strategic Planning: Market Expansion: Hospitals Reaching for “Well-Insured” Patients ...

The meaning of business planning is that it can help owners focus marketing efforts and get back to basics when the business begins to expand, says the Small Business Administration.