Exclusive: Director Gerard Johnstone previews how his Monster High movie adaptation will reinterpret the Mattel franchise ...

Mattel has partnered with Apple Original Films and Warner Bros. Pictures to launch a limited-edition Hot Wheels replica of ...

The exec said the success of “Barbie” is also serving as “the blueprint” for Mattel’s next big theatrical release, “Masters ...

Ahead of the global theatrical release of Apple Original Films' F1® The Movie, Hot Wheels® announced today a limited-edition ...

The toymaker and ChatGPT developer are teaming up to develop toys and games that incorporate artificial intelligence.

Return to Monster High with a brand new Skullector doll as the infamous killer best friend robot M3GAN has arrived ...

Mattel has partnered with OpenAI to create AI-powered toys and games, with the first product expected to be announced later ...

Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toymaking and ever-expanding pipeline of IP ...

Mattel, the company behind beloved toys like Barbie, is partnering with OpenAI to bring AI to the toy aisle before the end of ...

Mattel (NASDAQ:MAT) partners with OpenAI to revolutionize toys, movies, and games using AI. Discover how iconic brands like ...