“Matcha ranks among our top three specialty drinks. While not as universally popular as coffee, it enjoys high repeat purchases from a dedicated segment,” Almadfai said. Regional market dynamics add ...

Matcha is the new drink of choice at hip cafes worldwide, but Japanese producers are struggling to keep up with soaring ...

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The company sold 1,000 metric tons of matcha last year, 40 percent of which was exported. It exports to more than 40 countries and regions such as the United States, Germany, Canada, Saudi Arabia and ...

Who is Lanunu and does she have Saudi Arabia carved into her left AirForce like a once famous Andy? Does she make the matcha ...

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Matcha has been integral to Japanese culture, symbolising mindfulness in tea ceremonies. The green powder is gaining global popularity, featured in lattes, smoothies, and skincare. Matcha is rich in ...

While matcha has been at the center of traditional Japanese tea ceremonies for hundreds of years, it’s now gaining traction in the U.S., thanks to its purported health benefits.

Matcha or Japanese green tea is everywhere in menus. Way back in 2015, actress Gwyneth Paltrow, poster girl of all things healthy and trendy, posted a picture of a matcha latte on her Instagram.

About: Soar Organics was established in 2017, sourcing the best matcha from Uji, Kyoto, Kirishima and Kagoshima, Japan. The brand offers a matcha buyer’s guide to help find your perfect blend for ...