News

Bubbies Ice Cream, a brand of mochi ice cream in the natural food sector, has been acquired by Marubeni Corporation, a major ...
At a minimalist Los Angeles matcha bar, powdered Japanese tea is prepared with precision, despite a global shortage driven by the bright green drink's social media stardom. Of the 25 types of matcha ...
Metro Phoenix welcomed over 2 dozen new restaurants in June, including a European-inspired bistro, a popular Indian chain and ...
Global demand for matcha tea, with its vivid green colour and earthy taste, has gone supernova since the fall. But the ...
Matcha is the new drink of choice at hip cafes worldwide, but Japanese producers are struggling to keep up with soaring ...
In Uji, Japan's historic matcha capital, demand for premium green tea is outpacing supply. As tourists scramble for tins, locals fear that tradition may be getting diluted. 10:00 is an important ...
Once the hidden gem of Japanese tea ceremonies and confectionery, the carefully ground green tea known as matcha has taken the world by storm with its vibrant green color, complex taste that seems to ...
Matcha has been a part of Japanese culture for centuries. It was traditionally used in tea ceremonies as a symbol of mindfulness, purity, and respect. But today, this ancient green powder has found a ...
In fact, matcha has become so popular that The Japan Times reports that there may be a global matcha shortage this spring. Here’s everything you need to know about the shortage.
Zenkyu Matcha shares videos and cultural insights from Japan, offering guidance on preparing matcha as a mindful ritual. Founder Kensuke Suji , a certified Japanese Tea Advisor, brings his passion ...
Zenkyu Matcha, a Tokyo-based wellness brand rooted in Zen philosophy and the Japanese tea ceremony, announces its global launch. With a mission to elevate matcha from a drink to a ritual for ...